Example 1 (Base Price + Fees)

In this example, the Coach is setting the price for a Private Training Session in CoachFirst to cover their $100 rate and the transaction fees, and is at the Trailblazer tier.

Price paid by Client $104.37

Square Fee (2.90% + $0.30) ($3.33)

CoachFirst Platform Fee – Trailblazer tier (1.00%) ($1.04)

Coaching Revenue $100.00

Why Coaches set their prices this way:

  • Higher revenue capture for the Coach
  • Fees passed to clients, standard practice for most businesses

Example 2 (Flat Price)

In this example, the Coach is setting a flat rate of $100 for a Private Training Session in CoachFirst that includes the transaction fees, and is at the Trailblazer tier.

Price paid by Client $100.00

Square Fee (2.90% + $0.30) ($3.20)

CoachFirst Platform Fee – Trailblazer tier (1.00%) ($1.00)

Coaching Revenue $95.80

Why Coaches set their prices this way:

  • Easy to understand, all-in pricing for Clients
  • Takes fees out of the conversation with Clients

If you need help setting your prices and calculating the associated fees, please contact us at info@coachfirst.com. We have a helpful pricing calculator and people that can help to make sure you know exactly what your clients will pay, and how much revenue you will receive.